Decisions, Decisions: Best Business Card Design Practices
So you’ve decided to have personal business cards printed. Congratulations, it’s a great first step toward creating your own brand. Now, you have some choices to make, and a tough question to ask…
What does your card say about you?
According to the latest issue of The Conference Board Review, a lot more than you realize. Equate business cards to the dating scene, and you’ll get a good picture of where you stand.
Humor, uniqueness, personality and looks are important qualities for business cards, the same things we like seeing in a potential love interest. You have only one chance at a good first impression with a business card, and only a few seconds to do so. A simple, colorful, and personalized card will create a mental connection with a person or company. Odd shaped cards may not be taken seriously, and will probably be thrown out.
Business cards are losing ground to BlackBerrys, eMail, and cell phones. In order for your card to stay relevant to businesspeople in the 21st century, remember the old adage: Keep it Simple, Stupid.
Some useful business card resources:
Top 5 Business Card Blunders
Making Your Business Card Mean Business
The Art of Making an Awesome Business Card
Posted by Bill L.
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Posted by: mhvf eqfnrib | December 13, 2008 at 06:59 AM